Executive Diploma in Marketing (EDM) 2025 - Online Mode

Address

Faculty of Graduate Studies, University of Colombo.   View map

Intake 2025
Application closing date is 25th November 2024

Payment Options

Payment Option 1

Please pay at any branch of the People’s Bank Island-wide using the usual deposit slip. Fill in the slip using the following information and your personal information. Please keep a photocopy/scanned copy of the slip with you before providing it to the university.

Account Number: 318821100006
Account Name:

Faculty of Graduate Studies, University of Colombo

Payment Option 2

Please follow the instructions given below.

Those who are unable to pay the application fee to the Bank, they can pay the application fee using the online payment (Pay Online) method of the University of Colombo.

  • Please select “Application Fee – Faculty of Graduate Studies” for the Fee Type
  • Select Visa or Master
  • Enter your Name, NIC (National Identity Card Number) or Passport Number and LKR 3000/= (Local Students)/ 40 USD (Foreign Students) as the Amount.
  • Type the account number 318821100006 for Payment Reference. Then click the verify button.
  • Submit your information.
  • Check and confirm your details.
  • Enter your card details and proceed .

You should submit the online payment confirmation receipt instead of payment slip in addition to the requested documents as mentioned in the advertisement.

Introduction

The Executive Diploma in Marketing will attempt to bridge the gap between the academic knowledge gained at tertiary education or industrial experience by exposing the candidates to approaches and material relating to current management needs in the competitive area of business. The EDM is an invaluable qualification as it fulfils the present expectations of employers in the private sector who demand qualifications and training beyond the G.C.E. Advanced Level (A/Level) education.

I. Provide an opportunity for the participants to acquire marketing related knowledge and skills via flexible methods by using most modern e-learning techniques in virtual classrooms.
II. Provide participants with a comprehensive coverage of theory and practice in the field of marketing and its operational areas.
III. Provide an opportunity for participants to develop their
knowledge and skills with respect to specialist areas of marketing activity, especially those which deem to be in inadequate supply currently.

Duration: One year
Weekend Programme
Medium of Instructions: English
Mode of Teaching: Online

FIRST SEMESTER

Core units;
EDM 101: Fundamentals of Marketing
EDM 102: Economics Concepts for Marketing
EDM 103: International Marketing

Elective Seminar Units;
EDM 107: Services Marketing
EDM 108: Business-to-business Marketing
EDM 109: Sales Management

SECOND SEMESTER

Core units;
EDM 104: E-Marketing
EDM 105: Consumer Behaviour
EDM 106: Marketing Information and Research
EDM 114: Project Report

Elective Seminar Units;
EDM 110: Project Management in Marketing
EDM 111: Brand Management
EDM 112: Promotion and Advertising
EDM 113: Business Law

  • First degree from a recognized university or a relevant professional qualification acceptable to the Senate of the University; OR
  • Three passes in the G.C.E. (A/L) Examination and three years Executive experience in a recognized firm; OR
  • Six passes in the G.C.E. (O/L) Examination and five years Executive experience relevant to the subject matter of the Diploma; OR
  • Seven years experience in the relevant field recommended by a professional in the field; AND
  • A good working knowledge of English.

A person who wishes to apply for the FGS programmes shall forward the application to the Senior Assistant Registrar, Faculty of Graduate Studies, No.35/30, Pro. Stanley Wijesundara Mawatha, Colombo 07.
Applications can be downloaded from (fgs.cmb.ac.lk) the faculty website.
The students will be selected through an interview or a placement test or both.
The next intake will be announced via the website, at the time of calling for applicants.

Programme Fee for Local Students

Application Fee: LKR 3,000/-


Registration Fee: LKR 5,000/-
Course Fee: LKR 106,500/-
Library Fee: LKR 1,500/-
Examination Fee: LKR 12,000/-
(Per one paper 2,000*6)


Refundable Library Deposit: LKR 5,000/-
(Rs. 2,500/= per card)

Programme Fee for Foreign Students

Application Fee: 40 USD


Registration Fee: 65 USD
Course Fee: 1374 USD
Library Fee: 19 USD
Examination Fee: 155 USD


Refundable Library Deposit: LKR 5,000/-
(LKR 2,500/= per card)

  • Mr. Sarath Jayasinghe
  • Professor Pradeep Dharmadasa
  • Professor Nihal Padmasiri
  • Professor Nalin Abeysekara
  • Professor Pradeep Randiwela
  • Professor Yasantha Madurapperuma
  • Professor Maduka Udunuwara
  • Dr Dillina Herath
  • Dr Gamage Premarathne
  • Dr Ruwangi Chandrasekara
  • Dr Sajitha Dishanka
  • Mrs. Dhanushanthani Ajanthan
  • Mr Chandana Wijekoon
  • Ms Hiruni Vithanage

Course Coordinator

Mr. Sarath Jayasinghe
MBA, University of Colombo

Email: sarathj@mkt.cmb.ac.lk
Mobile: (+94)77 313 6956

Course Assistant

Ms. Mekala

Email: edm@fgs.cmb.ac.lk
Phone: (+94) 11 205 56 56

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